About Matchig
We're revolutionizing how agencies and clients achieve brand alignment
Our Mission
At Matchig, we're revolutionizing how agencies and their clients achieve brand alignment. Our platform simplifies the complex process of understanding and implementing brand preferences, creating a seamless collaboration between creative teams and their clients.
Founded in 2023, Matchig emerged from our team's firsthand experience with the frustrations of misaligned brand expectations. We built the solution we wished we had - a tool that transforms subjective brand preferences into actionable insights.
What We Do
For Agencies
We provide a structured approach to capture client preferences, reducing revision cycles and improving client satisfaction. Our platform helps you understand exactly what your clients want, enabling you to deliver better results faster.
For Brands
Express your brand vision clearly and effectively. Our intuitive interface helps you communicate your preferences in a way that creative teams can easily understand and implement, ensuring your brand identity is consistently represented.
Our Approach
Matchig combines visual preference gathering with advanced analytics to create a comprehensive understanding of brand alignment. Our platform:
- Transforms subjective feedback into quantifiable data
- Provides visual representations of brand preferences
- Facilitates collaborative decision-making
- Tracks alignment progress over time
- Integrates seamlessly with existing workflows
Meet the Founder
Erik Dvorcak
Founder & CEO
As the founder of Matchig, I bring over a decade of experience in brand strategy and digital design. My journey began when I noticed a consistent pain point in client relationships:
The gap between what clients wanted and what agencies delivered wasn't due to lack of talent or effort—it was a communication problem. Brand preferences are inherently subjective, making them difficult to articulate and implement.
I created Matchig to bridge this gap, combining my expertise in design psychology with data-driven insights to transform how agencies and clients work together. What started as a personal tool has evolved into a platform that's changing how brand alignment happens.
Growing the Team
While I'm currently developing Matchig as a solo entrepreneur, I'm actively building partnerships with experts in UX research, AI, and brand strategy to expand our capabilities. Interested in collaborating? Let's connect.
Our Values
Clarity
We believe in making the complex simple. Our platform and approach focus on clear communication and actionable insights.
Collaboration
Great brands are built through effective collaboration. We create tools that bring creative teams and clients closer together.
Innovation
We're constantly exploring new ways to improve the brand alignment process, combining design thinking with technology.
Impact
We measure our success by the impact we have on our users' work. Every feature is designed to create meaningful improvements in workflow and outcomes.
Get in Touch
We'd love to hear from you! If you have questions about Matchig or want to learn more about how we can help your agency or brand, please reach out.